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EXPERIENTIAL EVENTS INCREASE AUDIENCE ENGAGEMENT
EXPERIENTIAL EVENTS INCREASE AUDIENCE ENGAGEMENT

Friday 19th February 2016

We've been doing some research into information retention at events. Our infographic below highlights that guests are more likely to retain information that they have practised and touched, meaning experiential events are more likely to increase audience engagement.

When planning your next event, think about the information you want your audience to retain and how you're going to communicate it to them - it could make a big difference to your guests' experience.

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