Uncategorized · Tuesday 31 March 2026

Triple Gold Win at the Christmas Party Awards 2026

Smart Parties and Moving Venue Caterers Recognised for Excellence in Venue, Experience, and Catering.

Celebrating a triple win for Smart Group

Thursday, 19th of March 2026, the team at Smart Group celebrated an incredible achievement at the Party Awards 2026, held at the iconic Odeon Leicester Square in London.

Bringing together the very best in the events and hospitality industry, the evening recognised excellence across the UK’s most creative and high-performing venues. We’re proud to share that Smart Parties took home not one, not two, but three major awards — a true testament to the team’s dedication, creativity, and commitment to delivering unforgettable experiences. In addition, our catering partner, Moving Venue Caterers, was awarded Silver for Best Caterer, highlighting the exceptional food and service that help make each event truly memorable.

Gold - Best Shared Experience

Evolution London – New York, New York

Capturing the spirit and spectacle of the city that never sleeps, this experience transported guests into a vibrant, theatrical world inspired by New York’s iconic energy. From the moment of arrival, guests were immersed in a high-impact environment filled with bold staging, dynamic entertainment and intricate set design.

With seamless transitions from drinks reception to dining and a lively dancefloor, every moment was carefully curated to reflect the pace, glamour and excitement of NYC — creating a high-energy, unforgettable shared experience.

Christmas Party Bar and man Magazine London Story Events

Gold - Best Large Venue (500+)

Magazine London – Urban Funfair

A bold and immersive concept, Urban Funfair at Magazine London transforms the venue into a vibrant indoor carnival, complete with reimagined fairground attractions, interactive entertainment and striking production. Guests are taken on a seamless journey from lively reception through to premium dining, set against panoramic Thames-side views, before the space evolves into a high-energy dancefloor.

Combining cutting-edge production with a multi-sensory experience, it pushes the boundaries of large-scale Christmas parties and delivers something truly unforgettable.

Gold - Best Historic Venue

60 Great Queen Street

Rich in heritage and refined elegance, 60 Great Queen Street provides an exceptional setting for Christmas celebrations, where striking historic architecture is paired with contemporary event design. From its impressive Art Deco features to its carefully restored details, the venue sets a tone of timeless sophistication from the moment guests step inside.

During the festive season, the space becomes home to two standout parties, the Gatsby Club and Masquerade, each bringing its own sense of glamour and theatricality. Blending classic character with modern production, the celebration feels both polished and vibrant, combining outstanding dining, immersive styling, and a lively party atmosphere within one of London’s most distinguished historic venues.

"Moments like this are even more meaningful when we reflect on our journey. There’s real legacy in what we do - having started the Christmas party craze back in 1993, we’ve since catered for over 2 million guests at parties across the country. That’s a lot of experience, but we never take it for granted."

Greg Lawson CEO

Silver - BEST CATERER

Moving Venue

We’re also incredibly proud that our catering partner, Moving Venue Caterers, took home Silver for Best Caterer. It’s wonderful to see their hard work and dedication recognised, especially during one of our busiest and most demanding periods. Delivering exceptional food and service across multiple venues is no small feat, and this award is a testament to the team’s commitment to making every celebration seamless and memorable.

A Big Thanks

These awards reflect the hard work of every team across Smart Group – from creative and production to operations and on-site delivery. Each event is the result of months of planning, collaboration, and attention to detail.

Following this success, we’re already looking ahead to the 2026 season, building on these award-winning concepts and continuing to raise the bar for Christmas parties in London and beyond.

A huge thank you to everyone involved – and to the Party Awards for recognising the work that goes into creating these experiences.

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