About Us


Smart Group

Smart Group is a dynamic collection of award-winning hospitality, catering, venue and event management companies, with over 30 years’ experience delivering exceptional events across London and beyond. Driven by quality, passion and integrity, the Group combines deep industry expertise with a personal, hands-on approach, creating unforgettable experiences for corporate clients, private individuals and brands alike.

From large-scale productions to intimate gatherings, Smart Group brings together talented teams across every discipline to deliver events that are seamless, distinctive and memorable.

We host cater and manage over 600 events per year, worth in excess of £50 million revenue, from international sporting events such as the Grand Prix and Royal Ascot to corporate and charitable functions including the Sports Industry Awards, from Christmas parties for Microsoft and Lloyds to conferences for Adobe and Google, as well as catering functions at Kensington Palace and the Tower of London.